Determining the Viability of a Rural IT Service Company

Abstract

"Rural businesses are historically underserved from an information technology perspective. We were interested on whether it is possible to construct a sustainable IT services company that serves primarily rural areas. We performed research to determine if a rural IT services company could be viable. To determine viability, we performed a market assessment, developed several financial models, developed a series of products, researched economic development programs, and interviewed business and government leaders. The results of this research indicate that a rural IT services company is viable and can grow to at least $2.5M in revenue within 5 years."